Your payment with mypura.com can fail for several reasons, most commonly because your card has expired or there are insufficient funds in your account.
If your card has expired, you can update your payment method by following this handy guide
We’ll automatically attempt to take the payment the next day, so if any payment issues have been fixed on your end, your order should go through successfully.
Please note: We’ll attempt to take payment for a subscription order for a maximum of six times. If we are unable to successfully take the payment after these attempts, your order and Pura subscription will be cancelled.